Get Your Team on the Same Page with Uniforms that Perfectly Fit Your Industry, Style & Budget

For a lot of us, the term “uniform” brings to mind football jerseys, medical scrubs, military attire or that blue dress that Alice from The Brady Bunch wore every.single.day. [Haha!] 

Seriously, uniforms can be more formal or they can be casual wear. The idea is simply that you and your team are on brand and look, well, uniform. 

Uniforms are unique and specific to each business. You might be a solopreneur who wants a branded T-shirt to wear at your craft fair booth. Or you have a fleet of landscapers who need branded shirts and jackets to wear on the job. 

Any and every size business can benefit from branded apparel. Simply choose the items that work for your business.

Uniforms can range from a simple polo shirt to a complete outfit. It depends on your industry and the culture of your business. 

The goal, though, is to create a branded and polished look that allows your team to stand out. Case in point: have you ever worn a red shirt to Target and been asked which aisle houses the washcloths? Target team members are easy to spot in their branded red shirts. 

Uniforms convey a sense of professionalism and competence. This can be particularly important for businesses that work directly with customers at their homes. When customers see a uniformed team member at their door (even if that uniform is a simple branded T-shirt), they know this business is legitimate and they feel more comfortable opening the door to HVAC technicians, plumbers, movers or landscapers. 

If you haven’t purchased uniforms before or you’re thinking of making some uniform changes, keep these tips in mind: 

• Don’t get overwhelmed by the options. Choose what works well for your business. Branded T-shirts, polo shirts or long-sleeved shirts are terrific options. A simple jacket with your logo is another great choice for team members who spend time outdoors. [Check out this polo shirt – it’s one of our most popular items!]
• Uniforms don’t have to be expensive. When you choose just a couple of simple items, uniforms are affordable. Plus, our team can help you choose the brands and styles that will fit your budget. [Here’s a favorite, super soft go-to T-shirt.]
• Streamline your options. Select one or two items (a long-sleeve and a short-sleeve, for example) and no more than four. When you have just a few key products, it makes the ordering process easier on your team. 
• Avoid the blank catalog approach. Don’t give your employees unlimited options. It’s difficult to control from both a branding and budgeting standpoint. Plus, the concept of a uniform is to create a consistent look. That’s tough to do when everyone chooses a different item or style.  
• Switch it up from time to time. Try a limited release of a new garment style or design. It’s a fun way to boost morale and get your team excited. 
• Stick to the proof. We provide all our customers with proofs so you know exactly how your design or logo will look on each item. This is another good reason to stick with a few approved products – you know they’ll look exactly how you want. 
• Don’t forget about the accessories! A uniform isn’t just shirts or jackets. You can also get branded hats, aprons or other uniform accessories. And for our customers who need safety items, we can print reflective vests or hard hats for your team to wear on the job site. 

Work with our garment gurus to review uniform options that fit your specific business and your budget. And hey, no one on your team has to wear Alice’s blue dress [unless that’s your thing and then we’re totally cool with it].

Request a quote or stop by our showroom (1758 Ashley River Road in Charleston).